WEB 3.0 –The Changing Technological and Communication Landscape

A revolution is coming… again… in the form of Web 3.0. So what is this…

The post WEB 3.0 –The Changing Technological and Communication Landscape appeared first on Future Marketing.

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Incredible Google Maps Hyperlapse

University student Matteo Archondis’ work might inspire you to create something even more extraordinary using Google Maps.

If funds are too tight or work is too busy for you to go on that world trip you’ve been promising yourself, then here’s a cheaper, altogether more convenient option.

Most impressive is that the Italian created the two-and-a-half-minute video using only screenshots from Google Maps, Street View, and Earth.

Archondis made the hyperlapse partly to celebrate this week’s 12th anniversary of Maps, and also to “show the potential tools we have to discover the world around us, even if we can’t afford to travel to places far away from home,” he told PetaPixel.

It’s a superb piece of work that takes you smoothly from famous location to famous location, zooming from up high to up close, and circling iconic landmarks. The carefully considered sound effects are a big part of the piece, too, so be sure to follow Archondis’ advice and stick a pair of cans on before you begin your globetrotting session.

To create the video, Archondis spent two days capturing just over 3,300 screenshots. Post-processing took a full week, with the main challenge to effectively blend and stabilize the content to create as smooth a journey as possible for the viewer.

The university student said the project was a good chance to “experiment with Google Maps and the Street View system, for me one of the best inventions to let us discover and see places from our computer without needing to leave home.”

Archondis added that he drew some of his inspiration from the amazing work of hyperlapse artist Rob Whitworth, who travels the world to make jaw-dropping videos of places like Dubai.

As for Archondis’ piece, we’re sure you’ll agree that it’s a stunning bit of work. Check it out in the video above.

Source: Digital trends

Are VR Googles getting cool?

One of the things that has perhaps stopped VR from becoming a global phenomenon is the size and shape of them. They are cumbersome, uncomfortable to wear and not easy to transport.

This is the first step to VR / AR devices becoming something that we engage in daily and become part of our lives.

Scott Belsky’s 5 Forecasts For The Future

I’ve recently read the article from Scott Belsky, from Goldman Sachs and Adobe fame, where he talks about what we are already expecting and the what’s next.

Interestingly he sees that current situations is that we already expect self-driving cars, wearable hardware, a connected home, and augmented reality. These are given!

But what next? He’s started looking at what new problems will we be struggling with? What will kill us? What will connect us?

Here are his top 5 ideas.

  1. Social media will become passive.
  2. Our (augmented) reality will be a land grab, and always be under attack from brands.
  3. Interfaces will compete with the technology underneath.
  4. Autonomous vehicles in cities will become a public utility.
  5. We will transcend “tragedy of the commons” with technology that aligns self-interests with community benefits.

Read here for more details.


Looks like Augmented Reality development is hotting up with Microsoft bring out products!


Whilst VR has hit the mainstream with Samsung and Sony driving forward with television advertising in the run up to Christmas, it is Augmented Reality or AR that is the focus from Microsoft. An it’s partly their way of getting into the VR space too.

Here is an exerpt from Engadget.com about the developement from Microsoft.

Microsoft is set to unveil several new products at its fall event on Wednesday, but that hasn’t stopped CEO Satya Nadella from dropping by Laguna Beach, California this Monday. During a WSJD Live interview with Wall Street Journal editor-in-chief Gerard Baker, Nadella delved into topics that concern the company’s future. Specifically: augmented reality.

“The ultimate computer for me is the mixed reality world,” he said. “Your field of view becomes an infinite display. You see the world and in the world you see virtual objects and holograms.” He is of course referring to HoloLens, which is Microsoft’s take on augmented reality hardware. A few months ago, the company announced that it’s opening up Windows Holographic so that third-party makers could get in on it too, potentially creating VR headsetsin addition to AR ones.Right now, Nadella is still excited about the use cases of augmented reality, saying that Case Western Reserve University is already using AR in an anatomy class. He also envisions the technology could be useful in more everyday tasks, like home improvement, offering a solution for those endless trips to the store and back. “Imagine if you could see what your home improvement project would look like and then press order,” he said


Legally Blind Man Sees Clearly For The First Time Ever, Thanks to Virtual Reality

Wow, what an incredible development. VR has helped a legally blind man to be able to see clearly.


View the full story here: http://futurism.com/legally-blind-man-sees-clearly-for-the-first-time-ever-thanks-to-virtual-reality/

There are a lot of applications of VR that we haven’t thought about.

“Limitless potential”

“Indeed, virtual reality could be adapted for use for a myriad of other endeavors and to help with a great number of issues. As early as 2014, scientists proposed creating events and scenes using VR to give members of the jury a deeper understanding of the crime on trial.

TeenDrive365, meanwhile, developed a virtual reality distracted driving experience to help push its campaign for safe driving.

It could also be used to provide a safe environment for people to confront their phobias, like this app that can help individuals overcome their fear of public speaking. And honestly, this is just the beginning of it all. Researchers at the University of Birmingham’s Human Interface Technology (HIT) are using virtual reality to help train medical personnel in emergency medicine and anesthesia. With this technology, emergency nurses and paramedics can safely be trained in a visually realistic environment.

The project combines a representative human body, an inflatable ‘Chinook’ interior, as well as Virtual and Augmented reality aspects. Using these tools, the program shows medical personnel how to resuscitate and stabilize the wounded and safely transport them to a Field Hospital, and best of all, it simulates the real environment, which helps to prepare personnel in ways previously impossible.

And keep in mind, VR really only broke onto the scene this year…so far greater things are likely on their way.”

A Virtual Reality Full Body Illusion Improves Body Image Disturbance in Anorexia Nervosa

What a fascinating use of VR. What would be interesting to see will be the effect of the self-image of the people who experience this treatment, not only from a medical perspective in treating an illness but also from a psychological perspective in changing a states of being such as someone’s confidence.




Patients with anorexia nervosa (AN) have a persistent distorted experience of the size of their body. Previously we found that the Rubber Hand Illusion improves hand size estimation in this group. Here we investigated whether a Full Body Illusion (FBI) affects body size estimation of body parts more emotionally salient than the hand. In the FBI, analogue to the RHI, participants experience ownership over an entire virtual body in VR after synchronous visuo-tactile stimulation of the actual and virtual body.

Methods and Results

We asked participants to estimate their body size (shoulders, abdomen, hips) before the FBI was induced, directly after induction and at ~2 hour 45 minutes follow-up. The results showed that AN patients (N = 30) decrease the overestimation of their shoulders, abdomen and hips directly after the FBI was induced. This effect was strongest for estimates of circumference, and also observed in the asynchronous control condition of the illusion. Moreover, at follow-up, the improvements in body size estimation could still be observed in the AN group. Notably, the HC group (N = 29) also showed changes in body size estimation after the FBI, but the effect showed a different pattern than that of the AN group.


The results lead us to conclude that the disturbed experience of body size in AN is flexible and can be changed, even for highly emotional body parts. As such this study offers novel starting points from which new interventions for body image disturbance in AN can be developed.

Full article: PLOS

‘The Matrix’ revisited: Tech billionaires are certain we live in a simulation


If watching The Matrix caused you to question reality, you’re not alone. Many powerful tech leaders in Silicon Valley and elsewhere are so convinced we’re all living in a simulation that some of them are investing in ways to help us break out of it, according to Vanity Fair.

At Vanity Fair’s 2014 New Establishment Summit, Tesla CEO Elon Musk made the case that our lives are not at all what we think they are. Musk concluded: “There’s a one in a billion chance that this is reality.” Earlier this year at Recode’s Code Conference, he broke it down: “The strongest argument for us being in a simulation is the following: 40 years ago, we had Pong. Two rectangles and a dot. Now, 40 years later, we have photo-realistic 3D with millions playing simultaneously. If you assume any rate of improvement at all, then the games will become indistinguishable from reality,” he said. “It would seem to follow that the odds that we’re in base reality is one in millions.”

But it’s not just Elon Musk who’s convinced we’re living a game. Sam Altman, president of Y Combinator, told The New Yorker: “Many people in Silicon Valley have become obsessed with the simulation hypothesis, the argument that what we experience as reality is in fact fabricated in a computer,” adding that two tech billionaires “have gone so far as to secretly engage scientists to work on breaking us out of the simulation.”

Vanity Fair reports that Nick Bostrom of Oxford University wrote a paper that has become the jump-off point for the whole we’re-in-a-simulation theory. The paper, Are You Living in a Computer Simulation? argues that, as summarized by Vanity Fair, “as technology grows faster and more superior, we will eventually build remarkably powerful machines that can build simulations of our forebears. But if that is the case, or so the theory goes, how do we know that we are the not creation of a simulation already built by our forebears?”

New York Times science writer John Markoff isn’t buying the theory, but notes that others are all-in. “It’s basically a religious belief system in the Valley,” he said.

Source: Digital Trends



“Now is the Greathest Time to be Alive” – Barack Obama


When WIRED asked me to guest-edit the November issue, I didn’t hesitate. I know it’s the height of election season, and I happen to have a day job that keeps me pretty busy. But given the chance to immerse myself in the possibility of interplanetary travel or join a deep-dive conversation on artificial intelligence, I’m going to say yes. I love this stuff. Always have. It’s why my favorite movie of last year was The Martian. Of course, I’m predisposed to love any movie where Americans defy the odds and inspire the world. But what really grabbed me about the film is that it shows how humans—through our ingenuity, our commitment to fact and reason, and ultimately our faith in each other—can science the heck out of just about any problem.

Read the rest of the article here

NBC is streaming the US debates in VR – want to be there…?

Facebook is live streaming the presidential debates with help from ABC News, and Twitter this morning announced it will host its own live streams, courtesy of a Bloomberg partnership. NBC, however, in an effort out-tech them all, will instead stream the debates in virtual reality.

Welcome to the future, where watching TV is that weird thing that only grandma still does.

NBC says it’s working in partnership with AltspaceVR to launch a number of election-themed virtual reality events, starting tonight, September 21st.

At 6 PM ET, you’ll be able to “tune in” (can we still call it that?) to meet NBC’s Al Roker – well, his VR avatar – where he will debut NBC’s “Virtual Democracy Plaza.”


This is the VR version of the real “Democracy Plaza” at Rockefeller Center that NBC News runs during presidential election season, which includes a national map projected on the ice skating rink. Roker will be there to chat about his favorite moments from the plaza and to answer viewer questions, says the network. 

Leading up to Election Night, NBC will host a variety of different VR events, including debate watch parties, Q&A’s with political experts, political comedy shows, and more.

The current lineup also includes MSNBC’s Steve Kornacki, who will join on Sept. 29 at 12:30 p.m. ET to analyze the state of the election, as well as CNBC’s Sharon Epperson, host of “Your Money, Your Future” and the digital video series “Retire Well.” She will arrive on Oct. 11 to answer visitors’ personal finance questions about the election.



Viewers can attend using the AltspaceVR app on the Oculus Rift, HTC Vive, or Samsung Gear VR. However, for those who are curious but lacking equipment, a 2D version of these events will be offered via Mac and PC at altvr.com/nbcnews.

Founded in 2013 and backed by over $15 million in fundingAltspaceVR officially launched its VR chat room platform in June 2015. It has since hosted a number of VR events, including film screenings, e-sports events, gamer gatherings, meetups, live concerts, comedy specials, and more.

A May event with Reggie Watts in VR may have helped to prepare the startup for this forthcoming election coverage, as it drew in the largest crowd ever and saw peak usage of over 1,200 simultaneous viewers. The company admitted technical difficulties prevented some users from getting in, and the event also helped it to uncover scaling issues it still needed to address.

Hopefully, those have been resolved in time for NBC’s election coverage. But we’ll find out tonight, it seems.

Source: TechCrunch